My process is about gaining an understanding of the big picture, identifying goals and pain-points, and taking a User-Centered approach in designing usable solutions. The methods and techniques I use within each phase of my process may vary depending on the design challenges.

RESEARCH

Define project goals &
discover user pain points

EVALUATIONS, USER INTERVIEWS, BENCHMARK, CARD SORTING

IDEATE

Synthesize research &
brainstorm possible solutions

PERSONA, USER FLOWS, INFORMATION ARCHITECTURE, WIREFRAMING

DESIGN

Refine user interface &
create clickable prototype

UI DESIGN, INTERACTION DESIGN, RESPONSIVE DESIGN

TEST & ITERATE

Conduct usability tests & implement user feedback

USER TESTING,INFOGRAPHICS,
DESIGN ITERATION

Ultimately the solutions designed will have gone through cycles of testing and iterations just like in an experiment. The feedback from users is then adapted into the final designs. I believe that in establishing a process.